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Freelance Digital Marketer

Freelance Digital Marketer

Bromley | up to 10 hours per week | £12 per hour | School friendly flexible working hours with remote working

A flexible friendly small business run by two Bromley dads is looking for a freelancer with flair and creativity to lead their digital marketing efforts. You’ll need a passion for marketing and know how to appropriately target key audiences to drive online sales and registrations.

The role will involve a weekly team meeting in the office in Bromley (or remotely for the right candidate) however the majority of the work can be carried out flexibly, remotely and around the school run.

Key responsibilities:
  • Create and manage their digital advertising campaigns to drive visitors to their website with the objective of subscribing to their digital investment product. This will include creating and overseeing pay per click (PPC) and cost per acquisition (CPA) ad campaigns on Google and Facebook.
  • Use web analytics software to monitor the performance of campaigns and make improvements to increase their effectiveness.
  • Provide accurate reports and analysis to company directors to demonstrate effective return on investment (ROI) of all digital marketing.
  • Conduct keyword research and web statistics reporting.
  • Grow the existing affiliate network to acquire customers via other personal finance websites and blogs.
Requirements:
  • Understanding of the disciplines required to drive traffic to websites (ppc, email marketing, link generation, online PR, SEO, offline marketing and PR, affiliate programmes, etc).
  • Experience of Google products such as Analytics, Google Adwords.
  • Experience in creating, executing and managing Facebook and Google Adwords campaigns within a budget to deliver profitable sales.
  • Experience of using email marketing platforms such as Mailchimp and marketing automation solutions desirable.
  • Experience in creating social media and digital ad content.
  • A strong record of handling time-sensitive projects, marketing budgets and working to deadlines.
A good understanding of personal finance, in particular investing, would be advantageous.

The implementation of a successful marketing strategy could see this role grow into a permanent full time role (with flexible working).

To apply please send your CV and covering letter in support of your application to carmen@successfulmums.co.uk quoting Freelance Digital Marketer 093 in the subject line.


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